About

simple means events

Our team of creators and organizers are passionate about the details that make your love unique, about letting you be present in the moment and sane in the process. From mood boards to timelines, elopements to elaborate gatherings, we are all about making your day feel like YOU from beginning to end. Let's create some magic together!

Meet the team

introductions

As a lover of gathering people together, an avid Diet Coke drinker, lifetime desert dweller, and seeker of the simple joys in life, creating magical moments for people is the absolute highlight for Jennifer. She is the momma to four amazing humans...three who are married and the last one off to college. She is Nana to four delightful grandsons, and wife to the very best. She loves to surround herself with creative souls and is always on the hunt for the next way she can spread some light and love and make the world a better place. Thoughtful details and being a bride's hype girl make her the happiest!

owner | lead planner | stylist

meet jennifer

Ashley is a gypsy at heart, having grown up in Connecticut and later moving to Florida, Tennessee and now calling the Arizona desert her home. Her passion for events started early in life leading her to start a career in Advertising and Marketing after completing her Bachelor's and Master's degree in Communication. The last 6 years Ashley worked her way up from a Social Media Coordinator to Creative Director and Lead Wedding Planner + Stylist for an all inclusive wedding venue in Nashville, TN where her work was published worldwide and won numerous awards. When she's not dreaming up Pinterest worthy designs and putting together dream days, she is cuddling her pug, Gibson, grabbing coffee from local coffee shops, or planning her next glamping adventure and hiking with her husband.

lead assistant | Creative consultant

meet ashley

Brookie is your day of bestie! By your side from putting on your shoes to throwing them off to dance the night away! She married the love of her life in March of 2019 and is a dog momma to their Golden named Blue. Brookie started her career 4 years ago as a wedding photographer, giving her a keen eye for details and knack for timelines and organizing your friends and family. She is obsessed with Mexican food, Dr. Pepper and anything Cotton Candy flavored. Her favorite part of being a Day of Coordinator is helping to make wedding dreams come true!

meet more of the
magic making team

day of coordinator

meet Brookie

crew member

macall

crew member

Celeste

crew member

mckindree

master Carpenter

natalie

calligraphist

kelly

We believe in creating experiences that elevate the ordinary and finding love in the details. We believe that each day is sacred and each love is to be celebrated. 

and

We believe in kindness to ourselves, our clients and those we work with. Ties that bind matter to us and feel that we are made better for them.

and

We believe in putting good out into the world and for caring deeply for our clients, the planet and those we surround ourselves with as we do our work.

We believe in creating experiences that elevate the ordinary and finding love in the details. We believe that each day is sacred and each love is to be celebrated. 

We believe in kindness to ourselves, our clients and those we work with. Ties that bind matter to us and feel that we are made better for them.

We believe in putting good out into the world and for caring deeply for our clients, the planet and those we surround ourselves with as we do our work.

our story

Simple Means Events started with the magic of love woven into the very fabric from which it was cut. For Jennifer and her family, family always takes center stage. So what happens when a stay at home mom, needs to step up and support the family? Her kids band together along with their partners and put together a business plan to keep Jennifer at home for the youngest while capitalizing on her party planning skills and crafty nature! In 2014, a family outing to Top Golf, put the wheels in motion for Simple Means to come to life. With lots of heart, hard work and everyone pitching in - her family came together even working as the very first crew. It's been said that Jennifer's magic garage always had just the right thing for the just right person, a magic that continues over 6 years later to bring dream days into real life dreams come true.

the history of simple Means events